Creating impact when it matters most


Let’s talk about what makes Ultimate your charity marketing agency of choice!

As a human-first agency, we pride ourselves on the work we’ve done to support the charity sector – helping to make a difference where it matters most. We’ve been fortunate enough to partner with some truly inspiring charities on everything from creative campaigns to drive awareness through to website design and conversion rate work to drive donations.

We’ve won awards for our work with Chester Zoo (The North of England Zoological Society) and had the opportunity to really bring to life incredible stories and brands for charities such as Children’s Air Ambulance, Lymphoma Action, Seashell Trust, Lincs and Notts Air Ambulance and The Alnwick Garden Trust.

We’re experts when it comes to delivering high-impact brands, campaigns, websites and user experiences – marketing that drives donations and awareness of the amazing work happening every day in this vital sector.

Fundraising and driving awareness through…



You’re competing for your audience’s attention and donations - your brand is what makes you unique and memorable. Whether you’ve got a brand in place you’d like to refresh, or you are starting at the beginning, our team can help you distil your messaging into a clear Brand Positioning with a specific mission, vision and values. From there we can create a brand identity that brings you to life, from the logo through to creative assets, photography, colours and fonts. Your brand needs to be recognisable and resonate with your audience to help generate regular donations and life-long supporters.

A creative campaign can really help to drive donations around a specific time of year or event - such as an awareness month or Christmas. It can also target corporate giving and gifts in Wills through clear messaging and stories that evoke an emotional response. We’ve worked on all kinds of campaigns with a range of budgets, from large-scale OOH campaigns through to focused digital media and bespoke microsites. Our approach is simple - get to know you, your team, your work and the critical impact you have. From there, we’ll look at your audience, your budgets and work out the best approach to deliver big results from however you invest your vital funds.

Putting the user first when it comes to website design can genuinely transform your fundraising results. Whatever your focus - one-off donations, regular giving, gifts in Wills, corporate sponsors - we can help you drive donations and maximise conversions on your website. We work closely with your internal team to integrate systems as efficiently as possible, enabling you to take Direct Debits and minimise manual work wherever we can. We’ve also established a tried and tested method for increasing Gift Aid opt-in rates, making incremental changes that actually have a big impact on your fundraising efforts.


Talk to us about charity marketing

The Third Sector is close to our hearts – as part of our commitment to supporting charities in their crucial work, we offer discounted rates and can offer a free impartial audit of your website and marketing communications. Why not get in touch?

[email protected]



To help drive donations and funds for our Third Sector clients through creative marketing and tech.



  • Increase donations through frictionless-journeys
  • Raise awareness through inspiring creative
  • Transform charities with innovative digital solutions
  • Increase opt-ins for Gift Aid


Lincs and Notts Air Ambulance website on mobile phone screens

Who we work with…


Talk to us