Ultimate joins Lineker-backed Club 10 for Cure Leukaemia!

We’re excited to share that Ultimate has joined Cure Leukaemia’s Club 10

Club 10 is Cure Leukaemia’s national business network funding life-changing research for children with blood cancer. The initiative has the backing of charity patron Gary Lineker OBE, whose son George survived blood cancer as a baby.

Club 10 brings together regional businesses to fund the ATICUS Paediatric Transplant Trials Network. The programme, delivered across eleven leading children’s hospitals – including Royal Manchester Children’s Hospital – gives young patients access to pioneering treatments that would otherwise be out of reach. The network requires £1 million annually to operate, and the help of local businesses plays a vital role in sustaining its work.

Cure Leukaemia Chief Executive James McLaughlin said: “Club 10 members are powering the push to bring us closer to a cure. Every business that joins today becomes part of this historic journey.”

Gary Lineker OBE’s patronage came after his son George was diagnosed with leukaemia as a baby and survived following early treatment. Lineker has since used his platform to support research efforts and encourage others to get behind the cause.

Our commitment

Ultimate’s founder, Matt Townsend, first teamed up with the charity in 2021 when he cycled the full Tour de France route as part of the Tour 21 challenge, helping raise over £1 million. More recently, we completed a full rebrand and website transformation for Cure Leukaemia, supporting the charity’s long-term ambitions.

Now, as a Club 10 member, we have already surpassed our £10,000 fundraising commitment and are aiming to double that figure over the next year, contributing to the charity’s £100,000 goal across Greater Manchester. Earlier this month, we hosted a Christmas concert at our Campfield office, raising over £600 and bringing together local businesses to support research for children being treated in Manchester.

Matt says: “We couldn’t be more proud to support Club 10. When leukaemia is cured, we’ll be able to say we were part of that fight. We hope we can inspire other Greater Manchester businesses to step up and get involved!”

How to join

We’re thrilled to be leading the charge as Club 10 continues to grow across Manchester and the North West, with members also including Booths and 20 Stories.

Smaller companies are encouraged to team up through a ‘Club Together’ option to reach a shared £10,000 yearly target.

Businesses interested in joining Club 10 can find out more at Cure Leukaemia.